cargoteam pharma - DigitalBoost

cargoteam pharma

Cargoteam Pharma

DigitalBoost (TechSimba) SEO Success Story for Client Cargoteam Pharma

This case study showcases the impressive results achieved by DigitalBoost (TechSimba) through their SEO efforts for Cargoteam Pharma over a period from December 2023 to September 2024.

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Introduction

This case study outlines the SEO performance for Cargoteam Pharma over a nine-month period from December 2023 to September 2024. The results have been evaluated based on key performance indicators such as new users, sessions, page views, organic search traffic, user engagement, and keyword rankings. The aim is to highlight the effectiveness of the SEO strategies implemented and the growth in online visibility for Cargoteam Pharma during this time.

Background

Cargoteam Pharma sought to improve its online visibility through an SEO strategy focused on keyword optimization, content creation, and link-building efforts. The primary goals were to increase organic traffic, enhance keyword rankings, and boost engagement on the website. This comprehensive SEO campaign involved tracking performance using tools like Google Analytics to measure traffic, engagement, and keyword performance.

Objective

Lilac Modern Attitudes and Persuasion Mind Map (1200 x 628 px) (1)

Objective

Organic Searches

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Cargoteam Pharma website demonstrated strong performance in organic search, with 75% of all traffic coming from organic sources.

User Engagement

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The user engagement rate remained robust at 51%, reflecting the success of our content in keeping visitors actively engaged and interacting with the site.

Keyword Performance

Throughout the SEO campaign, several high-priority keywords improved significantly in their search engine rankings:

  • Cargo Pharma Logistics:Climbed from position 52 in December 2023 to consistently rank 1st place by March 2024, and maintained this top position through May and September​​​.
  • Pharma Temperature Control Solutions: Improved from position 57 in December to position 36 by April, and further to position 17 by September​​​.
  • Temperature Control Solution: Showed steady progress, improving from position 76 in December to position 54 in April, and holding steady in the top 50 rankings​.
  • Bio-Pharma Temperature Controlled Solutions:  Ranked 63rd in April but fluctuated, ranking 70th in September​​.
However, certain key phrases, such as ``Pharma Supply Chain,`` ``Cold Chain Solutions,`` and ``Healthcare Logistics,`` consistently ranked outside the top 100 across the months and will need further attention and optimization .

Conclusion

The SEO strategy implemented for Cargoteam Pharma has delivered strong results over the course of the campaign, with significant improvements in keyword rankings, user engagement, and organic traffic. The keyword ``Cargo Pharma Logistics`` achieving and maintaining the 1st position was a major success. However, some keywords like ``Pharma Supply Chain`` and ``Cold Chain Solutions`` remain challenging and require further optimization.

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