Link Global
The Power of SEO: How LinkGlobal Achieved a 300% Growth in Website Visits
This case study showcases the impressive results achieved by DigitalBoost (TechSimba) through their SEO efforts for Link Global for the last two years.
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Aim
LinkGlobal is an international network of forwarders with over 240 offices based in 63 countries. They approached us with a request to increase visitors to their network website Linkglobal.com organically. Our digital marketing team has suggested they should use white-hat SEO techniques to achieve the same.
What did we do? (SEO Strategy):
On approval, we have focused on on-page SEO tasks like fixing the Meta description, Keywords, Website Content, compressing the media, optimizing loading speed, etc.
On-page SEO has helped search engines crawl and index the Linkglobal.com website with suitable descriptions and keywords.
Further, with the help of various tools like Google Analytics, Google Keyword Planner, and a few other paid tools, we have identified the relevant keywords and gaps. Then consistently work on off-page SEO techniques like creating valuable backlinks, social media marketing, forum posting, etc., to improve the website’s ranking for selected keywords on search engines.
Objective
Objective
Organic Searches
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Link Global demonstrated strong performance in organic search, with 74% of all traffic coming from organic sources.
User Engagement
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The user engagement rate remained robust at 45%, reflecting the success of our content in keeping visitors actively engaged and interacting with the site.
What did we get? (Result):
The number speaks clearly of what we achieved from the SEO efforts:
The site got a 300% increment in visits per month. The number of visits was around 300-350 per month, and now it has reached 998- 1063. Not just that, the bounce rate has decreased from 80 to 32.71.
As the report says, the Page authority has jumped from 12 to 36. The Google PageRank (PR) has increased from 1 to 3. PageRank (PR) is an algorithm used by Google Search to rank web pages in their search engine results.
Linkglobal.com had an Alexa ranking of 11,633,755 before they engaged our SEO services. At the time of writing, the Alexa rank is 5,895,383 registering a whopping jump of 5,738,372. The best Alexa ranking achieved is 4,575,383, but as traffic varies and is compared with millions of other websites, it fluctuates.